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Seven easy steps to profitable online viral marketing

March 3, 2008 | Read the story »

By Joshua Watson

Viral marketing is a creative marketing technique that relies in large part on social networks to reach its audience. It is worth mentioning that viral marketing shouldn”t be confused with other traditional publicity techniques because whilst the second relies mainly on paid promotional services the other uses the free online community has a means of spreading the word. If done correctly more knowledgeable marketers will even be able to put into motion an entire well orientated marketing campaign, many times requiring no money what so ever.

Mounting a viral marketing campaign or trying to accomplish a viral effect isn”t easy, but with the help of a few methods and practical tools the chore could be greatly facilitated. These seven profitable online marketing rules will provide a good starting point whilst also helping make a site more profitable.

Provide email newsletters
Creating an interesting newsletter only takes a few hours at best and the results could be quite rewarding. The email newsletter will basically serve two very distinct purposes. The first mission will be to provide subscribers with valuable information and the second to serve as a reminder to visit the site. To take the most advantage of each subscriber the newsletter should contain catchy bold headings and only short well written introductions containing a link to the articles available on the site. An email newsletter although not the best example of viral marketing, can still deliver compensating results especially if the newsletters are made widely available.

Feed the world
Feeds are the single most important allies when it comes to Viral Marketing. The internet has taken a rather particular liking to feeds and now there are hundreds if not thousands of sites dedicated entirely to them. Feed aggregating sites can catapult and propagate the reach of a feed way beyond its normal boundaries. Also another benefit worth mentioning is that just like email newsletter, after a reader subscribes to a feed, they can be used to provide valuable news updates and serve as a reminder to visit the site.

Give free goodies
People love free things no matter what they might be. The internet revolves around free services, it could be considered a tradition. A site could offer a wide range of things starting from icons, wallpapers, templates, themes, software, plugins, ebooks or even services like free hosting and publicity.

Start a competition
Starting a competition is an excellent way to motivate readers to take a more active role on the site. This will be achieved by engaging the reader’’s competitive nature. Just like free gifts, people love to win prizes no matter what they might be. These can even one of the free goodies but instead of giving them away, they are awarded as a final prize.

Employ the power of free services
Social networking and bookmarking sites are the nucleus of any successful viral marketing campaign. Using free sites like Myspace, Flickr, Yahoo Mash, Digg, reddit and Twitter could help kick off the much desired viral effect. These sites are perfect since they are completely free and have an extensive user base ready to be exploited. Most people are not aware but the blogosphere is a giant social network worth millions in publicity and a remarkable breeding place for viral marketing.

Captivate dreams
Internet users are normal human beings that just like everyone else in the world, have expectations, personal desires and dreams. Individuals will only share, propagate, something that is worthwhile and meaningful. Something spectacular that will catch the attention of the community driving them to desire and want to be part of the movement. When writing an article, beginning a competition, offering free gifts or selling a product, it is essential to include a good sum of marketing magic to turn that ordinary item into something literally spectacular.

Go the extra mile
Viral marketing requires perseverance and a good amount of inventiveness. With the spreading out of the internet most individuals have become quite sedated to nearly all common advertisement techniques. Going the extra mile means creating new emotions, developing new solutions, solving old problems and making a lot of noise in the process. Create a buzz with bold statements, integrate innovations and turn ordinary everyday things into cyber works of art.

Viral marketing is the alteration and exploration of new frontiers. To be successful, marketers will have to establish new ingenious ideas and persuade the various social communities to desire them. In the end viral marketing will be a natural process of autonomous propagation, requiring no interference from its creator.

About The Author

Joshua Watson is the author of promotional executive products, life settlements and make money online . If you like this article, please take a look at the other sites and share your feedback.

Use Articles For The Purpose Of Viral Marketing

February 26, 2008 | Read the story »

By Kevin Sinclair

The methods of viral marketing are used by many people today and for good reason. That reason is that they work. Many different techniques can be used, however, it tends to be better to concentrate on one strategy at a time and continue with that strategy until the results that you desire are achieved. If “bum” is something that you are already into, or article marketing, then a great strategy is to turn your articles into a viral marketing report or eBook.

As the articles have already been written, you need to undertake very little work in order to develop something that will create traffic and sales for many years to come. It is relatively simple to bring the articles together into a single document, although it may be necessary to undertake a certain amount of work in re-branding and making it aesthetically pleasing. What′’s more, a little effort may be required in adding viral elements. Subtlety is not something that many authors possess and place blatant advertisements. More success may be achieved if you add some value to the reader and disguising the marketing component. One technique which seems to be one of the most popular is to add a review of several products in the particular niche. Your own affiliate links will need to be included. However, you should consider cloaking them in order to make them less obvious.

It is possible to undertake distribution in many ways. If the resulting publication is of a high quality, then you should take selling it into consideration. For the purposes of making it viral, reprint rights will need to be included. Not only will sales be achieved from the book, which is virtually written already, it will be circulated by many other on your behalf.

It is always worth taking into consideration giving the material away as well as encouraging others to do the same, with the stipulation that the material is not altered in any way, if you really wish for the material to spread. Your giveaway could be advertised in forums and in list emails. Something that is very often neglected is that of the download page of any related products that you sell. People enjoy being provided with unadvertised bonuses. It is viewed as being part of the actual order when it is featured on the download page, and it will be downloaded by a majority of people.

It costs a great deal less to implement a viral marketing campaign than that of traditional advertising. You should remember that viral marketing is one simple component of your marketing repertoire. In every way possible it should be linked with other strategies such as setting up squeeze pages in order to collect opt-ins. When this is combined with other essential business building strategies, the traffic can be generated to your website as well as building a solid customer base which will add to your sales and make all the difference towards your success.

About The Author

Discover Kevin Sinclair”s system for making profits regardless of whether anyone joins your network marketing business.

Boost Your Traffic Using Video Marketing

February 10, 2008 | Read the story »

Syndication became a serious business a few years ago when article marketing became such a huge hit. And while article marketing is still the preferred favorite for many net marketers, video marketing gains a greater fan base everyday.

Thanks to Youtube and similar video sharing sites, marketing videos are flooding the web and video search engines are popping up everywhere.

Webmasters are now marketing their sites by creating content via video. Despite the growth of video marketing through 2007, a number of people are still shying away from video production. This is a great way to get more traffic using video marketing.

It’’s a just hesitation. Unlike article marketing, video marketing demands more in terms of finance as well as erudition.

Video requires you know how to shoot and produce the video so it looks good. You also need to know how to get that video in front of your target market. This means looking for networks that cater to that group. >> Read more

How to Drive Targeted Traffic to Your Website - Article Marketing

February 10, 2008 | Read the story »

Can your website survive without traffic? Can you sell your product online if nobody stops by for a look around? Every webmaster who has a website is striving for the elusive surfer to visit their site. Generating traffic can be one of the hardest things in keeping a site active and prosperous online.

There are many ways to generate that traffic. One could use Pay-Per-Click advertising at any of the major (or minor) search engines to get the job done, but that could be an expensive exercise for a newbie to PPC. Many times people have ventured into the PPC arena thinking they had it all worked out, only to be chewed up and spat out and left with a hefty bill for the traffic. >> Read more

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