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MLM Success - Can You Make People Successful?

December 31, 2009 | Read the story »

By Lawrence Tam

So what does a ball and chain image mean to you? Some might say it’’s the attachment to something that you can”t break free of. Others might think it’’s something that is holding you back.

Well, the ball and chain in the MLM opportunity world is something or “someone” holding you back from breaking free. So how does someone in particular hold you back?

1) Someone tells you something that breaks your motivation or self esteem. Pretty much stabs you in the heart

2) Someone you sponsor is excited to work yet doesn”t really want to work.

Let me touch more on #2. So you sponsor someone that is all gung ho about doing the business. Then you realize they don”t treat it like a business but more like a part time hobby. This puts you in a situation in that you put up all this upfront investment in time and resources for a distributor that won”t even be doing any mlm sponsoring. So you continue to work at it holding their hand helping them get paid. Of course you get paid but at what cost? The time you hand held this distributor could have been better served with other distributors in training or support. Your essentially working for your distributor when they should be pulling their own weight. A healthy mlm downline is one where they can do exactly what you do. Sell products and sponsor more people who want to do the same.

If your downline person doesn”t do the work and you have to pull them through the mud to get them to work do you really think that will motivate them to work on their own? Why should they? They have a upline associate willing to bend over backwards to make them money and generate them some mlm leads.

This is especially dangerous to new potential associates. If they see you dragging multiple associates in hopes of getting a commission check and in the end some residual out of it they will not want to join. Why? Who wants to copy their manager in dragging their team to success. The better picture is to lead by example and let the lazy people fall out and the real distributors turn into leaders to achieve real MLM success. If you make it seem like a lot of work people will not want to take that on. Everyone is busy when they take on a small side business. There is no need to make the side business harder than it is. You can guide someone to success but carrying them will not help either of you in the long run.

About The Author

Lawrence Tam trains network marketers on correctly marketing their business online. There is no need to chase friends and family when you have good online marketing skills. Get your free marketing training at: MLM Success Training

It\’s Not Just Keywords, But Keyword Phrases Are Effective Too

December 31, 2009 | Read the story »

By Donna Price

You know that Search Engine Optimization is one of the essential things you have to do if you want a website that works for you and your company. Part of the process for entrepreneurs is to use the right keywords to attract your target market to you website. It’’s not only keywords but also phrases that can bring you even more traffic.

Websites are generally should include your top keywords in the content, headlines to assist with your search engine optimization. You do need to register your website with the search engines. This can be accomplished in a short amount of time. After registering then they will send out the spiders and search bots to explore your site and see what it is you have to offer. In developing your keyword strategy you want to use the keywords that your customers would not use. There are not necessarily the same words that you would use to describe your business. For example as a business coach, I think of that as a keyword, but my customers might type in “business help” or “help for failing business”. When you use the words that your target market is using you will rank in the search engine results on the first page, and that is exactly your goal! You have a greater chance of your link being clicked on when you are on the first page.

Keywords are the beginning of optimization but phrases get more specific and narrow the search for the searcher. Keywords can become so common that too many results come up for them. For instance, if you wanted to go out for dinner and used the keyword restaurant you most likely would have more results than you needed and none would be close by to you. When you add phrases to the search like “Thai Restaurant” it narrows you search, but you also need it to be geographically close. Thai Restaurant on the west side of Buffalo gets you closer to the results you are looking for. Using more than one word but a more detailed phrase gives the searcher better results.

When you utilize keyword tools they will suggest alternate keywords and keyword phrases. The challenge comes in using a phrase multiple times within your content in a way that is naturally flowing. It is harder to use phrases in an article and appear natural. One strategy is to create new pages on your site using the keyword phrase as the name of the actual webpage. Now your content can include the phrase and other related keywords and the page title includes your phrase. This is a powerfully effective strategy.

When you list multiple articles, products or services all on one page you are missing out on great opportunities for search engine optimization. If your business is a gift shop and all of your products are listed on one page then you have failed to highlight keywords such as candles, decorative items, and unique handmade crafts. These can each be highlighted on your website.

When you use the new web page strategy for each keyword phrase you are able to put each link on your home page. Using phrases are a critical strategy when building your website. It’’s a matter of research, strategy and implementation.

About The Author

Learn additional strategies for building a highly profitable and effective business from Donna Price, Business Success Coach, Author, Facilitator and Speaker at: Send Me The Resources for Entrepreneurs Report visit: To Learn More About Donna and her company; Donna is the developer and author of “Bizology.Biz: The Science of Building Thriving Businesses”.

2 Google AdWords Pay Per Click Marketing Secrets that Save Money

December 31, 2009 | Read the story »

By Kelly Larsen

It’’s the dawn of a new year, and for the first time, you may be thinking of adding pay per click to your marketing arsenal. Good for you! It’’s one of the most effective ways to market online and it’’s a great way to kick off a new year.

But, if you don”t know what you”re doing, you can run though an online marketing ad budget pretty quickly. To that end, following are a few paid search campaign secrets that can save you money as you stick your toe in this ad marketing ocean.

Pay Per Click Money-Saving Secret No. 1:
Build a Master Keyword List

PPC marketing success starts with keywords. If you don”t remember anything else, remember this. And, luckily, with the Google AdWords keyword tool, you can do all of the in-depth research you need to build a master keyword list.
Why do you want to build a master keyword list? Because the more keywords you have to work with, the more options you have to customize your campaign to make it work for you.
For example, if you want to just generate leads, you can use Google′’s AdWords keyword tool to find target a wider pool than if you were trying to reach an audience who was ready to buy right now.

You can also use your master keyword list to create content that drives organic traffic, in addition to your paid traffic. And, you can use it to go after traffic that others in your niche may be leaving on the table. This lowers your pay per click campaign costs.

In short, your master keyword list provides a treasure trove of directions from which you can market. So spend time upfront doing extensive keyword research. You won”t regret it.

Pay Per Click Money-Saving Secret No. 2:
Don”t Aim for the Top Spot

When you set up a Google AdWords campaign, you don”t have to be in the first spot to bring in sales. This is a mistake many new PPC marketers make. They mistakenly spend too much time trying to get in the number one spot when in fact, being in the third, fourth or sixth spot will bring in just as many — if not more sales.

Why is this?
A lot of curiosity seekers click on ads in the first few spots. You want serious prospects. So test ads in the lower spots first. You can always bid more to be bumped up into higher spots if you”re not getting the results you want.
Oftentimes however, online marketers are surprised to learn that the sweet spot is not in the top three, but the lower spots on the first page of Google results.

The wonderful thing about Google AdWords pay per click marketing is that it can significantly level the playing field for smaller companies to compete with the big boys. And, it doesn”t have to cost a fortune to do so.

About The Author

Want to out perform your online competitors? Fast track your online marketing profits during the AdWords Advantage Online Summit–you”ll learn pay per click marketing ”insider” strategies for top Google results.

MLM Opportunity, How To Start By Sticking To Your Dreams

December 30, 2009 | Read the story »

By Lawrence Tam

So I think people skip the most important step in starting a new business. This is especially important if this is your first shot into the industry

“Why do I want to start a new MLM Opportunity?”

This simple question needs to be answered. If it”s so you can have more money you need to think harder about it. If the goal is just to make money, then there is no end. No money will ever be enough and no goals will be reached. Sure you can make money goals but this will not help you get out of those situations when your best friend turns you down for a small favor. If you have a reason for doing the business that is 99% stronger than any rejection you could ever receive you will last through many hardships but keep on trucking.

Ex: You are trying to sell some power drinks for you network marketing company. They are cheaper than anything Costco has that is similar and at a lower cost. You know your best friend buys this kind of product already and you would just be saving them money and convenience. You ask them and they basically rip your head off cause you are trying to scam/sell/steal. Trust me.

Some weird stuff happens when money is involved and even when money is being saved. If your goal was to make $100/month in this business venture, do you really think you would continue working this business after getting ripped a new one from your best friend or a new MLM lead? Not for a $100/month. People get depressed and then it”s game over with no MLM downline ever built.

Sure there might be professional network marketers that can take it but for the new people who first experience this will probably stop doing it because of one event and never experience business success. You will grow a thick skin very quickly if you want to continue getting MLM Leads. Now what if your reason for working was so you could put your kids through college because you never had the chance to go? Or if your reason was because you want your wife to stay at home full time and be the best stay at home mother there is?

If the business has proven to bring in the income necessary then all that is left is to get to work. If you friend then stabs you in the heart, sure it will hurt for the short period but in the long run you just grow from that experience and move on. If you don”t dream bigger, than you won”t be able to build the team for a life changing residual income.

Get a dream, stick with it and little to nothing will stop you from succeeding in your home business.

My reason? I want to teach math and coach football. I can”t do that while my wife stays at home with 2 kids because in today”s society school teachers don”t exactly make a lot of money. That is my reason for working and why after countless people have stepped on me for no better reason than “because you would profit” I will continue to move forward and help people along the way achieve their own goals. This is the true path to MLM success, through helping people.

If your reason isn”t large enough then the difficulties of the industry will slowly catch up and crush your success. Learn to build your MLM Opportunity efficiently while holding on to the very reason why you started in the first place. Marketing multilevel business is tricky stuff and it won”t happen overnight. Education and a reason to succeed is a must.

About The Author

Lawrence Tam helping network marketers on building their own businesses online. Get your free MLM Opportunity training

MLM Opportunity - Sold Into The Business?

December 30, 2009 | Read the story »

By Lawrence Tam

Think about this for a moment. When was the last time you were approached and you were sold to? It kinda depends right? If you had a bad day and don”t feel like talking to someone then your not going to be sold to on that day. It’’s not to say you won”t be sold to on another day but that particular day your not going to be messed with.

So if timing is essential to sales then why do people like to shove their MLM opportunity down your throat at the very first meeting? Then maybe a better approach would be to get to know someone before you decide to give them your 1 min sales pitch. Your not going to get 100% closing but it sure will beat just blasting everything that moves with your 1 min speech.

You see this mistake all the time online. You join a social network or business network. You get an e-mail from a perfect stranger asking to be your friend. You accept because you want to grow your network and potentially get a MLM lead. They follow up right after that with a giant e-mail with their pitch for you to join their MLM downline. I don” t know about you but I”m not buying or joining anything from anyone I don”t know. So how do I get to know them? How about commenting on their page, sending them network e-mails, then personal e-mails, then maybe pursue looking into giving your 1 min speech if they say they are interested in looking at your own business. Sure this might seem slower but the rate you close will be better. Why?

1) Validates that the person is actually there. What use is blasting e-mails to people who aren”t active.
2) You can judge if this person can carry on a conversation and handle themselves well.
3) You actually build a physical network link to someone that will talk to you. If they talk to you they are more willing to listen.
4) Maybe this person might not be the person who could be your next associate or customer but then again they could refer you to someone who might.

Be friends first then get a feel to how the situation is. Marketing multilevel businesses doesn”t have to be difficult. Don”t slam their products if it’’s crazy and just take a quick look at it to see if it’’s something you could use. What comes around goes around. If you delete ever single e-mail that comes your way then how do you expect someone to read yours? Use this to your advantage and learn what is hot right now. MLM leads are everywhere if your looking in the right places.

About The Author

Lawrence Tam trains network marketers on correctly marketing their business online. There is no need to chase friends and family when you have good online marketing skills. Get your free marketing training at: MLM Opportunity Marketing Training

MLM Downline - What Does It Mean To Be Rich?

December 30, 2009 | Read the story »

By Lawrence Tam

I guess it depends on where you are financially. Some might say being rich is when you can go out to eat. Others might say it”s when it”s a certain amount in the back ($1 million). Then there are the select few like myself that believe being rich really isn”t a hard amount but being able to generate income monthly to cover all expenses.

So that really depends what it takes for you to live per month. Some might only need $2k/month where others would need $4k/month. Some have their house paid off and others would prefer to always have a newer car around.

So if you have a monthly need of $4k/month and you had $500,000 saved up, how long would it take to run out of money if the money is getting 0% return? That is $48k/yr needed which would mean you would run out of money in 10.5 years. That doesn”t leave me a warm and fuzzy in retiring anything early than when I”m 80 yrs old.

If you were to calculate what you would need to live, take care of your kids wedding/college/living, and emergency money then it”s going to be more than $4k/month for most people. Even if you were to put the $500,000 in a 3% interest bearing account that really won”t help you.

So, to be “rich” you would need money coming in when your not actually at work. I”m not talking about the vacation you get for 2-6 weeks. If you were to take 6 months off and not dip into your savings/college/emergency fund then in my opinion you are rich. This is possible IF you had a healthy MLM Downline pulling you some serious residual income.

The monthly amount could also vary from region as in Texas you can get a very nice house for $200k where in the West/East coast homes would easily be 2x that. So obviously you can”t live on the same monthly passive residual income. The same goes for MLM Opportunities as all are not created equal so don”t get fixated on the advertised income claims.

At work I”m part of a million dollar project. After the project goes into production, the estimate profits for the part should be 100x to 200x over the following 10 years. Now if I could only get a residual payment for everytime my design was used… ;( But I don”t own that design and I don”t own the company. There is the difference from working for a company vs owning your own. No matter how awesome your product that you help invent you will not get the residual income form it vs when you own the company. Marketing multilevel companies are tricky if your only targeting friends and family.

Do it correctly and get paid over and over again? Now that is a fantastic idea! Generate some MLM leads and learn how to leverage a team of people to help you reach your goals of being Rich.

About The Author

Lawrence Tam trains network marketers on correctly marketing their business online. There is no need to chase friends and family when you have good online marketing skills. Get your free marketing training at: MLM Downline Marketing Training

Online Government Auctions Are The Great Ways To Save Your Money And Effort

December 29, 2009 | Read the story »

By Penny Mena

When the government has confiscated and the police have seized cars, houses and other valuable items of people who have trouble with the law, they will send these items to online government auctions for reselling. If you want to buy a house, good cars or some furniture for your home at the cheaper prices than others, you can think of these government auctions because they often provide many luxury items and these items are always available for sale to the public. In addition, with the items which online government auctions introduce, you can get good value for your money.

You can feel safe about all items which online government auctions provide you because they are much diversified and entirely interest you from real estate to cars to souvenirs and books. So, if you want to use your tight budget for good items through taking part in online government auctions, you can take consideration into two main ways which can help you make your own bidding easy and simple.

1. You need to understand about online government auctions before you decide to make your bid. It is very important for you to read carefully all rules, guidelines and instructions in online government auctions sites on the way of starting and carrying out your bidding. If you have problem during your bidding or products which you bid for are not good as you expect, you should find out where you can give your complaint and talk. And if you have anything to wonder, you had better ask as fast as possible and it is very important for you to understand the terms of agreement of these online government auctions which can help you with your bidding.

2. It is necessary for you to know the way of getting secure in buying online. You should remember that when you carry out an online buying of something, you may let your financial information be revealed to some hackers who often want to steal personal and financial information of anyone. In this case, you had better equip your own computer security and learn about how you can protect yourself and your money from these hackers. You can take advantage of precautionary measures which can help you realize whether these online auctions sites you access are honest or not.

In addition, when you access to online government auctions sites, you should always protect your own personal and financial information. You can use passwords that are not easy to remember but you can still remember them. You should not use the passwords which have some meaning to you such as your birthday because the hackers can easily find out them through your information you leave on internet. You can also rely on the security software to help you be sure that you are giving out information on the web safely.

If you want to have luxury goods at the dream prices, online government auctions are great ways you can take advantage of. You can feel safe that these luxury items are always available to the public for purchase and you can entirely buy them at the price much lower than market value. Online government auctions are also one of the best ways to help you save your extra money and effort in buying online.

About The Author

For an updated guide on where to find great deals of seized properties for sale, check out Online Government Auctions. You can also check out Government Auctions, a good site where you can find government seized houses, cars, trucks, motorcycles, even airplane and other luxury items offered at 90% off their market value.

Discover 6 Specific Keys to Achieve Google AdWords Pay Per Click Success

December 29, 2009 | Read the story »

By Kelly Larsen

Google AdWords is one of the easiest, fastest ways to start getting traffic, increase sales and generating leads. If you want to hit the ground running with this pay per click program, following are six things you can do.

6 Tips to Google AdWords PPC Success
1. Keyword Selection: Every money-making pay per click campaign starts here. Choose the right keywords for your campaign.

2. Use More than One Keyword Research Tool: Most pay per click advertisers use Google’’s AdWord Keyword Tool. And, that’’s a good start. However, to get the most from your campaigns, try using several keyword research tools. There’’s WordTracker, WordPot and a host of others.

By doing this, you can ensure two things: (i) that you haven”t left any profitable keywords on the table; and (ii) solidify the strength of the keywords you have chosen.

3. Strategically Place Keywords: As in, include your keywords in the title of your ad (extremely important), as well as in the body. This way, when users type in a search term that includes them, they will stand out in bold, making them easier to spot.

It’’s amazing how many pay per click marketers will use a keyword in a title, but forget to use them in the ad itself. Don”t waste this valuable advertising space.

4. Content Targeting: Turn off this feature. Why? Two reasons: (i) because you only want your ads to show up in Google searches and related content sites; and (ii) it will save you money in wasted clicks.

5. Create Different Ad Groups: Minor differences can significantly impact a Google AdWords campaign’’s success. Creating different ad groups will allow you to drill down to which ones are bringing you the best return on investment (ROI).

When you create different ad groups, don”t put all of your keywords in one group; that is, unless they are closely related. For example, if you sold ethnic home decor and were running a PPC campaign, “African masks” would go in one ad group and “African home decor″ would go in another.

6. Test, Test & Test Some More: The reason you want to create different ad groups is so that you can run split test campaigns. By doing this, it’’s quick and easy to spot the ads that are performing well, as well as the ones that aren”t.

Then, you can make a decision about how to proceed, eg, delete an ad altogether, re-categorize it, or rewrite it.
Creating a successful Google AdWords, pay per click campaign is not hard. It just requires some data mining capability and attention to detail.

About The Author

Learn how to setup and manage profitable Google AdWords campaigns during the AdWords Advantage Online Summit. Don”t miss the AdWords Advantage free preview web seminar to learn how to fast track your AdWords profits.

4 On Site SEO Tips to Boost Your Search Engine Ranking

December 29, 2009 | Read the story »

By Wendy Moyer

Do you want more traffic to your site? How about traffic with credit cards in their hands?

SEO (search engine optimization) is an internet marketing strategy that you can use to increase the number of visitors and to improve the quality of the traffic to your website. SEO is different than SEM (search engine marketing), which deals with paying for traffic. On site SEO uses “natural” or “organic” methods to get the visitors to go to your site.

The reason on site SEO is so important is that proper SEO techniques will help your site rank higher in the search engines. And the higher a site appears in the search results the more visitors it gets.

When you make your pages search engine friendly you will usually have to edit their content and properly code the HTML. This article will go over some of the most important areas to focus on for your on site SEO.

Keywords

Keywords are the terms people type into the search engine query box when they look for information about a particular service or product. The first thing that you have to decide is which keywords you are going to target.

If you focus on and use keywords that someone who is looking to buy what you”re selling would search for, your sales should see your sales start to increase almost immediately. You can use free and/or paid tools to find these keywords.

Once you”ve found your keywords there are four primary factors that will go into your on site SEO. They are keyword optimized copy, title tag optimization, meta tag optimization, and image tag optimization.

Keyword Optimized Copy

When you write an article for your website people should enjoy reading it. They should feel that it was worth their time. After you do this, then you”ll want to optimize the article for the keyword(s) you”ve decided to target.

Use your main keyword about once in every hundred words. Also use what are called latent semantic indexing (LSI) words. These are phrases that are associated with your keyword. Use your instincts to tell you where you should put them in the article. Nothing should ever seem forced or out of place.

Your copy should also include a call to action. That is something that you want your reader to do that will take them further down the road to buying your service or product.

Title Tag Optimization

The title is what shows up on the top of a web page when people look at it in their browser. The title tag of your page should contain the main keyword. When you go into your source code you can find this section between the and tags.

Put your title between the tags in the source code.

If this is the first time you”re optimizing your site it probably says something like “Welcome to Our Website” or “Home”. Take the time to make your title relevant and you will differentiate your site from the millions of others out there with that still have the “Welcome” text.

Meta Tag Optimization

Next, you”ll want to add a couple of meta tags to your code. These are the Description meta tag and the Keywords meta tag.

Your description tag will look something like this in the source code:

Write a twenty-five to fifty word blurb about your website and what it offers. This is the description you”ll put between the two quotes at the end of the tag. Although it should sound natural you”ll want to make sure that you include keywords in your description.

Your keywords meta tag looks like this:

Put your whole list of the keywords you”ve found between the quotation marks after “content”.

Optimizing Your Images

This takes a bit more work. You”ll need an HTML editor such as Dreamweaver or FrontPage. Once you”ve found your images with it, add a small snippet of code right after the part that looks something like . Type in alt=”" and put in your keyword(s) between the quotation marks.

There are a number of more advanced techniques can boost your search engine ranking even more. However, when you use these four techniques you will be head and shoulders above what most people do when they build a website.

About The Author

Next, to find out more about on site SEO and how to get SEO backlinks go to http://www.authoritydomains.com/custom-link-packages.php

Wendy Moyer is a professional journalist.

Article Marketing and its Various Approaches

December 29, 2009 | Read the story »

By Angelina Jodie

Writing articles online is an effective marketing strategy that promotes one′’s site. It uses several approaches to maximize traffic and sales.

Article marketing is a tool that effectively sells your site to various clients through the use of different approaches. Here are some important things you need to know about article marketing, which are as follows:

Definition

Article marketing is a type of online marketing strategy, which is cost effective. It makes use of related articles, which are made available to the readers whenever they visit the site. Aside from the site, these articles are also distributed to various article directories that contain backlinks to one′’s site.

Approach

Article marketing involves several approaches to make it a revenue generating site. Here are some of the best methods used in selling your business online namely:

Search Engine Optimization

Well-researched keywords are used in writing articles, so that target clients are easily located. This will result to increase number of interested readers who will visit the site. An increased traffic is often equated to sales, which is beneficial to the website owner.

Article Directories

Maximize the potential of bringing your articles worldwide by taking the advantage of article directories. Choose the top directories since they can provide you with bulk number of readers. Just make sure that you have highly informative write-ups for the readers in order for your articles to be accepted in the directories.

Backlinks

Another approach in article marketing is the use of backlinks, which brings the reader back to the main site. The readers can also use your article in their own site, which can increase likelihood of promotion. Even if other sites use your articles, it would still be to your advantage because the links are retained.

RSS

By getting automatic updates like articles and blogs, this is one way of increasing traffic to your site. Since your avid readers will be kept posted regularly of whatever fresh posts you have, this would mean less hassle on your part when it comes to marketing.

Boards and Forums

Many internet enthusiasts love to meet at forums to share their own insights about various Internet-related topics. This is a good way to sell your site by including links in your discussions. Since people love to interact with each other, clicking on the links is not a remote possibility.

Affiliates

By having affiliates, these can help promote your articles to the readers at the same time increase sales. They are a good medium for online marketing since they do it themselves through their respective styles of approach. If you want to experience an effortless way of selling your product, having affiliates is the right approach for you.

Significance

An article that is well-written can attract potential clients by increasing its traffic. The more content-rich articles available in a site, the greater the number of visitors that will stop by therefore, the higher the sales will become.

About The Author

To know more about how to do successful article marketing, click here: http://www.e-vertize.net/. You will find various approaches that might be helpful when writing articles.

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